http://www.lauramujico.com lauramujico Mon, 20 Feb 2012 18:43:11 +0000 http://www.lauramujico.com en http://www.lauramujico.com/Fractal-Nature http://www.lauramujico.com/following/lauramujico.com/Fractal-Nature Mon, 20 Feb 2012 18:43:11 +0000 lauramujico 2731951 <img src="http://payload21.cargocollective.com/1/2/78925/2731951/fractal sea_950.jpg" border="0" width="707" height="1006" width_o="707" height_o="1006" src_o="http://payload21.cargocollective.com/1/2/78925/2731951/fractal sea_o.jpg" align="left" /> <img src="http://payload21.cargocollective.com/1/2/78925/2731951/fractal tree_950.jpg" border="0" width="707" height="1006" width_o="707" height_o="1006" src_o="http://payload21.cargocollective.com/1/2/78925/2731951/fractal tree_o.jpg" align="left" /> <img src="http://payload21.cargocollective.com/1/2/78925/2731951/fractal sky_950.jpg" border="0" width="707" height="1006" width_o="707" height_o="1006" src_o="http://payload21.cargocollective.com/1/2/78925/2731951/fractal sky_o.jpg" align="left" /> Fractal Nature Abstract fragmentation of Nature elements using the essential shapes. . . . . . . Personal project Role: Concept, Art Direction & Design http://www.lauramujico.com/The-Thievery-Corporation http://www.lauramujico.com/following/lauramujico.com/The-Thievery-Corporation Mon, 09 Jan 2012 02:00:19 +0000 lauramujico 2568689 <img src="http://payload13.cargocollective.com/1/2/78925/2568689/th2_2_950.jpg" border="0" width="850" height="1192" width_o="850" height_o="1192" src_o="http://payload13.cargocollective.com/1/2/78925/2568689/th2_2_o.jpg" align="left" /> <img src="http://payload13.cargocollective.com/1/2/78925/2568689/th1_1_950.jpg" border="0" width="850" height="458" width_o="850" height_o="458" src_o="http://payload13.cargocollective.com/1/2/78925/2568689/th1_1_o.jpg" align="left" /> Thievery Corporation Poster and screensaver proposal . . . . . . Personal project Role: Art Direction & Design http://www.lauramujico.com/Peseta-experience http://www.lauramujico.com/following/lauramujico.com/Peseta-experience Mon, 02 Jan 2012 23:29:08 +0000 lauramujico 2533897 <img src="http://payload11.cargocollective.com/1/2/78925/2533897/ballantines_1_3_950.jpg" border="0" width="860" height="764" width_o="860" height_o="764" src_o="http://payload11.cargocollective.com/1/2/78925/2533897/ballantines_1_3_o.jpg" align="left" /> <img src="http://payload11.cargocollective.com/1/2/78925/2533897/ballantines_2_4_950.jpg" border="0" width="860" height="764" width_o="860" height_o="764" src_o="http://payload11.cargocollective.com/1/2/78925/2533897/ballantines_2_4_o.jpg" align="left" /> <img src="http://payload11.cargocollective.com/1/2/78925/2533897/ballantines_3_5_950.jpg" border="0" width="860" height="764" width_o="860" height_o="764" src_o="http://payload11.cargocollective.com/1/2/78925/2533897/ballantines_3_5_o.jpg" align="left" /> <img src="http://payload11.cargocollective.com/1/2/78925/2533897/B_PHOTO1_950.jpg" border="0" width="850" height="591" width_o="850" height_o="591" src_o="http://payload11.cargocollective.com/1/2/78925/2533897/B_PHOTO1_o.jpg" align="left" /> <img src="http://payload11.cargocollective.com/1/2/78925/2533897/B_PHOTO2_950.jpg" border="0" width="850" height="591" width_o="850" height_o="591" src_o="http://payload11.cargocollective.com/1/2/78925/2533897/B_PHOTO2_o.jpg" align="left" /> <img src="http://payload11.cargocollective.com/1/2/78925/2533897/B_photo3_950.jpg" border="0" width="850" height="591" width_o="850" height_o="591" src_o="http://payload11.cargocollective.com/1/2/78925/2533897/B_photo3_o.jpg" align="left" /> <img src="http://payload11.cargocollective.com/1/2/78925/2533897/B_PHOTO4_950.jpg" border="0" width="850" height="591" width_o="850" height_o="591" src_o="http://payload11.cargocollective.com/1/2/78925/2533897/B_PHOTO4_o.jpg" align="left" /> Street Marketing <img src="http://payload11.cargocollective.com/1/2/78925/2533897/H select_1_950.jpg" border="0" width="850" height="486" width_o="850" height_o="486" src_o="http://payload11.cargocollective.com/1/2/78925/2533897/H select_1_o.jpg" align="left" /> <img src="http://payload11.cargocollective.com/1/2/78925/2533897/peseta_experience_subasta_logo.jpg" border="0" width="550" height="802" width_o="550" height_o="802" src_o="http://payload11.cargocollective.com/1/2/78925/2533897/peseta_experience_subasta_logo_o.jpg" align="left" /> Ballantine's Peseta Experience Ballantine's wanted to reinforce its positioning "Leave an Impression" by using an icon that made a strong mark on the 80´s generation: The Peseta. Giving the fact that there are more than 300.000 million left in the Spaniard's houses, we decided to pay tribute to this icon by creating The Peseta Experience, the first live online auction in pesetas. . . . . . . Client: Ballantine's   Agency: Wysiwyg* Razorfish Role: Concept, Art Direction & Design <img src="http://payload11.cargocollective.com/1/2/78925/2533897/ballantines_small.png" border="0" width="220" height="220" width_o="220" height_o="220" src_o="http://payload11.cargocollective.com/1/2/78925/2533897/ballantines_small_o.png" align="left" /> http://www.lauramujico.com/Ked-s http://www.lauramujico.com/following/lauramujico.com/Ked-s Mon, 05 Dec 2011 15:52:25 +0000 lauramujico 1138381 <img src="http://payload.cargocollective.com/1/2/78925/1138381/1_1_950.jpg" border="0" width="850" height="825" width_o="850" height_o="825" src_o="http://payload.cargocollective.com/1/2/78925/1138381/1_1_o.jpg" align="left" /> Ked's Customization for Ked's sneakers. Available to buy here . . . . . . Personal project Role: Art Direction & Design http://www.lauramujico.com/Universo-de-mariano http://www.lauramujico.com/following/lauramujico.com/Universo-de-mariano Fri, 18 Nov 2011 20:13:45 +0000 lauramujico 2329405 <img src="http://payload1.cargocollective.com/1/2/78925/2329405/DSC_0445_950.JPG" border="0" width="850" height="569" width_o="850" height_o="569" src_o="http://payload1.cargocollective.com/1/2/78925/2329405/DSC_0445_o.JPG" align="left" /> <img src="http://payload1.cargocollective.com/1/2/78925/2329405/DSC_0454_950.JPG" border="0" width="850" height="569" width_o="850" height_o="569" src_o="http://payload1.cargocollective.com/1/2/78925/2329405/DSC_0454_o.JPG" align="left" /> <img src="http://payload1.cargocollective.com/1/2/78925/2329405/DSC_0488_950.JPG" border="0" width="850" height="569" width_o="850" height_o="569" src_o="http://payload1.cargocollective.com/1/2/78925/2329405/DSC_0488_o.JPG" align="left" /> <img src="http://payload1.cargocollective.com/1/2/78925/2329405/DSC_0471_950.JPG" border="0" width="850" height="569" width_o="850" height_o="569" src_o="http://payload1.cargocollective.com/1/2/78925/2329405/DSC_0471_o.JPG" align="left" /> <img src="http://payload1.cargocollective.com/1/2/78925/2329405/DSC_0470_950.JPG" border="0" width="850" height="569" width_o="850" height_o="569" src_o="http://payload1.cargocollective.com/1/2/78925/2329405/DSC_0470_o.JPG" align="left" /> <img src="http://payload1.cargocollective.com/1/2/78925/2329405/DSC_0502_950.JPG" border="0" width="850" height="569" width_o="850" height_o="569" src_o="http://payload1.cargocollective.com/1/2/78925/2329405/DSC_0502_o.JPG" align="left" /> Filmed in Brieva, Ávila (2009) <img src="http://payload1.cargocollective.com/1/2/78925/2329405/1_950.jpg" border="0" width="855" height="760" width_o="855" height_o="760" src_o="http://payload1.cargocollective.com/1/2/78925/2329405/1_o.jpg" align="left" /> <img src="http://payload1.cargocollective.com/1/2/78925/2329405/2_950.jpg" border="0" width="855" height="760" width_o="855" height_o="760" src_o="http://payload1.cargocollective.com/1/2/78925/2329405/2_o.jpg" align="left" /> <img src="http://payload1.cargocollective.com/1/2/78925/2329405/3_950.jpg" border="0" width="855" height="760" width_o="855" height_o="760" src_o="http://payload1.cargocollective.com/1/2/78925/2329405/3_o.jpg" align="left" /> <img src="http://payload1.cargocollective.com/1/2/78925/2329405/5_950.jpg" border="0" width="750" height="984" width_o="750" height_o="984" src_o="http://payload1.cargocollective.com/1/2/78925/2329405/5_o.jpg" align="left" /> Mariano's Universe Product: New Nokia N97, the main Iphone competitor. International positioning: The “You universe” Idea: Find the person who lives in the most reduced universe (a little town with only 9 square-kilometers) Give him the device and a challenge: To make his “Universe” grow with the only help of his Nokia N97. . . . . . . Client: Nokia   Agency: Wysiwyg* Razorfish Role: Concept, Art Direction & Design http://www.lauramujico.com/Levis http://www.lauramujico.com/following/lauramujico.com/Levis Fri, 18 Nov 2011 19:01:21 +0000 lauramujico 2328912 <img src="http://payload1.cargocollective.com/1/2/78925/2328912/logo_950.jpg" border="0" width="850" height="300" width_o="850" height_o="300" src_o="http://payload1.cargocollective.com/1/2/78925/2328912/logo_o.jpg" align="left" /> <img src="http://payload1.cargocollective.com/1/2/78925/2328912/1_950.jpg" border="0" width="850" height="756" width_o="850" height_o="756" src_o="http://payload1.cargocollective.com/1/2/78925/2328912/1_o.jpg" align="left" /> <img src="http://payload1.cargocollective.com/1/2/78925/2328912/2_950.jpg" border="0" width="850" height="756" width_o="850" height_o="756" src_o="http://payload1.cargocollective.com/1/2/78925/2328912/2_o.jpg" align="left" /> <img src="http://payload1.cargocollective.com/1/2/78925/2328912/3_950.jpg" border="0" width="850" height="756" width_o="850" height_o="756" src_o="http://payload1.cargocollective.com/1/2/78925/2328912/3_o.jpg" align="left" /> <img src="http://payload1.cargocollective.com/1/2/78925/2328912/4_950.jpg" border="0" width="850" height="756" width_o="850" height_o="756" src_o="http://payload1.cargocollective.com/1/2/78925/2328912/4_o.jpg" align="left" /> <img src="http://payload1.cargocollective.com/1/2/78925/2328912/5_950.jpg" border="0" width="850" height="756" width_o="850" height_o="756" src_o="http://payload1.cargocollective.com/1/2/78925/2328912/5_o.jpg" align="left" /> <img src="http://payload1.cargocollective.com/1/2/78925/2328912/6_950.jpg" border="0" width="850" height="756" width_o="850" height_o="756" src_o="http://payload1.cargocollective.com/1/2/78925/2328912/6_o.jpg" align="left" /> <img src="http://payload1.cargocollective.com/1/2/78925/2328912/7_950.jpg" border="0" width="850" height="756" width_o="850" height_o="756" src_o="http://payload1.cargocollective.com/1/2/78925/2328912/7_o.jpg" align="left" /> <img src="http://payload1.cargocollective.com/1/2/78925/2328912/photo01_950.jpg" border="0" width="850" height="566" width_o="850" height_o="566" src_o="http://payload1.cargocollective.com/1/2/78925/2328912/photo01_o.jpg" align="left" /> <img src="http://payload1.cargocollective.com/1/2/78925/2328912/021_950.JPG" border="0" width="850" height="566" width_o="850" height_o="566" src_o="http://payload1.cargocollective.com/1/2/78925/2328912/021_o.JPG" align="left" /> <img src="http://payload1.cargocollective.com/1/2/78925/2328912/015_950.JPG" border="0" width="850" height="566" width_o="850" height_o="566" src_o="http://payload1.cargocollective.com/1/2/78925/2328912/015_o.JPG" align="left" /> <img src="http://payload1.cargocollective.com/1/2/78925/2328912/martinpage-thepolaroids01_950.jpg" border="0" width="850" height="567" width_o="850" height_o="567" src_o="http://payload1.cargocollective.com/1/2/78925/2328912/martinpage-thepolaroids01_o.jpg" align="left" /> <img src="http://payload1.cargocollective.com/1/2/78925/2328912/publico_950.jpg" border="0" width="850" height="567" width_o="850" height_o="567" src_o="http://payload1.cargocollective.com/1/2/78925/2328912/publico_o.jpg" align="left" /> <img src="http://payload1.cargocollective.com/1/2/78925/2328912/munich_950.jpg" border="0" width="850" height="567" width_o="850" height_o="567" src_o="http://payload1.cargocollective.com/1/2/78925/2328912/munich_o.jpg" align="left" /> Levi's Unfamous Music Awards Levi's wanted to convene a demo tape contest in Spain and Portugal. The problem: Many brands were doing the same. There was no differentiation. Our proposal: To raise the bar, to turn the contest into a new standard of musical awards by creating a whole music experience around the country, with concerts, celebrities and performances at the stores We found our place in the music scene in view of subsequent editions and media coverage. . . . . . . Client: Levi's   Agency: Wysiwyg* Razorfish Role: Concept, Art Direction & Design http://www.lauramujico.com/Origamstrology http://www.lauramujico.com/following/lauramujico.com/Origamstrology Fri, 18 Nov 2011 16:58:34 +0000 lauramujico 2328675 <img src="http://payload1.cargocollective.com/1/2/78925/2328675/1_950.jpg" border="0" width="900" height="1250" width_o="900" height_o="1250" src_o="http://payload1.cargocollective.com/1/2/78925/2328675/1_o.jpg" align="left" /> <img src="http://payload1.cargocollective.com/1/2/78925/2328675/2_950.jpg" border="0" width="900" height="1250" width_o="900" height_o="1250" src_o="http://payload1.cargocollective.com/1/2/78925/2328675/2_o.jpg" align="left" /> <img src="http://payload1.cargocollective.com/1/2/78925/2328675/3_950.jpg" border="0" width="900" height="1250" width_o="900" height_o="1250" src_o="http://payload1.cargocollective.com/1/2/78925/2328675/3_o.jpg" align="left" /> Origamstrology A new concept based on origami diagrams mixed with astrology elements. . . . . . . Personal project Role: Concept, Art Direction & Design http://www.lauramujico.com/Baileys http://www.lauramujico.com/following/lauramujico.com/Baileys Mon, 14 Nov 2011 02:25:57 +0000 lauramujico 2072339 <img src="http://payload.cargocollective.com/1/2/78925/2072339/0_950.jpg" border="0" width="850" height="442" width_o="850" height_o="442" src_o="http://payload.cargocollective.com/1/2/78925/2072339/0_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/78925/2072339/01_950.jpg" border="0" width="850" height="442" width_o="850" height_o="442" src_o="http://payload.cargocollective.com/1/2/78925/2072339/01_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/78925/2072339/03_950.jpg" border="0" width="850" height="442" width_o="850" height_o="442" src_o="http://payload.cargocollective.com/1/2/78925/2072339/03_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/78925/2072339/02_950.jpg" border="0" width="850" height="442" width_o="850" height_o="442" src_o="http://payload.cargocollective.com/1/2/78925/2072339/02_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/78925/2072339/04_950.jpg" border="0" width="850" height="442" width_o="850" height_o="442" src_o="http://payload.cargocollective.com/1/2/78925/2072339/04_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/78925/2072339/subwayentrancead2_950.jpg" border="0" width="850" height="1127" width_o="850" height_o="1127" src_o="http://payload.cargocollective.com/1/2/78925/2072339/subwayentrancead2_o.jpg" align="left" /> Baileys Christmas Out of Home Christmas campaign in US for Baileys in collaboration with the photographer Shinichi Maruyama Client: Baileys   Agency: BBH NY Role: Art Direction & Design http://www.lauramujico.com/BCBS http://www.lauramujico.com/following/lauramujico.com/BCBS Mon, 14 Nov 2011 02:18:09 +0000 lauramujico 2300345 <img src="http://payload.cargocollective.com/1/2/78925/2300345/BCBS_01_950.jpg" border="0" width="900" height="800" width_o="900" height_o="800" src_o="http://payload.cargocollective.com/1/2/78925/2300345/BCBS_01_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/78925/2300345/BCBS_02_950.jpg" border="0" width="900" height="800" width_o="900" height_o="800" src_o="http://payload.cargocollective.com/1/2/78925/2300345/BCBS_02_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/78925/2300345/BCBS_03_950.jpg" border="0" width="900" height="800" width_o="900" height_o="800" src_o="http://payload.cargocollective.com/1/2/78925/2300345/BCBS_03_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/78925/2300345/BCBS_2_950.jpg" border="0" width="900" height="500" width_o="900" height_o="500" src_o="http://payload.cargocollective.com/1/2/78925/2300345/BCBS_2_o.jpg" align="left" /> Blue Cross Blue Shield Interactive insurance guide for BCBS . . . . . . Client: BCBS   Agency: Firstborn NY Role: Art Direction & Design http://www.lauramujico.com/Fagor http://www.lauramujico.com/following/lauramujico.com/Fagor Fri, 11 Nov 2011 15:58:48 +0000 lauramujico 2279942 Cleaning World Records Product: A new revolutionary oven that cleans itself. Idea: Viral campaign about the craziest world cleaning recordmen. . . . . . . Client: Fagor   Agency: Ogilvy Role: Art Direction